DOWNTOWN IS YOU

Brand identity for Seattle Downtown, guided by the vision of newly appointed Mayor Bruce Harrell, is an exciting task. Our goal is to encapsulate the essence of this diverse, multicultural city while reflecting its forward-thinking ethos. Essential to our concept is the use of colors that can harmoniously span across micro neighborhoods, fostering inclusivity and unity.

Role // Concept, Art & Design
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Project // Downtown Activation Plan
Client // City of Seattle
Agency // Milli
Location // Seattle, WA
Year // 2023