Kingfisher wanted to raise awareness for the lack of a sustainability solution for the telecommunications industry, and how their business offering could be the answer to a more accountable and sustainable operations model.

We created Circulation, a global movement demonstrating the true value of phones in their 2nd, 3rd, and 4th lives. 

Using film, art and industry insights we challenged existing B2B conventions to amplify the commercial, environmental, and experiential benefits of extending the lifetime of a phone.



Role // Lead Art & Design
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Project // Circulation
Client // Kingfisher
Agency // Superson
ECD // Antti Toivonen
Film // Cocoa
Year // 2023